Vitamin B6: Incredibly vital for health, this vitamin is responsible for glucose generation, red blood cell & nervous system function, hormone regulation, and much more.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Iron: Required for your pet's body to product energy efficiently, a deficiency in iron can lead to anemia & lethargy.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
CoQ10: Functioning as a powerful antioxidant to support the immune system, it helps to reduce inflammation & is crucial for supporting health & neurological health in aging pets.
Taurine: Aids in cardiac function, as well as eye & immune system functions.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Vitamin A: Skin, coat, muscles, and nerves all require Vitamin A for proper function. Additionally, it’s responsible for growth, immune & cell function.
Vitamin D: Helps pets regulate the balance and retention of calcium and phosphorus (which are key for teeth & bones!).
Potassium: A key electrolyte in our pets’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Vitamin K: Key in regulating blood function—blood does not clot properly in pets that are deficient in vitamin K.
Folate: Back to the basics, folate is necessary for normal metabolic functions such as DNA synthesis and red blood cell production.
Omega 3 Fatty Acids: As the real MVPs here, they support brain development, reduce inflammation (preventing or helping with arthritis), boost the immune system, heart & kidney health and much more. They even help to improve the skin & coat health of your pet for your petting pleasure :)
Calcium: Supports teeth & bone health, as well as helping your pet's blood clot properly.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Vitamin B6: Incredibly vital for health, this vitamin is responsible for glucose generation, red blood cell & nervous system function, hormone regulation, and much more.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Iron: Required for your pet's body to product energy efficiently, a deficiency in iron can lead to anemia & lethargy.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
CoQ10: Functioning as a powerful antioxidant to support the immune system, it helps to reduce inflammation & is crucial for supporting health & neurological health in aging pets.
Taurine: Aids in cardiac function, as well as eye & immune system functions.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Vitamin A: Skin, coat, muscles, and nerves all require Vitamin A for proper function. Additionally, it’s responsible for growth, immune & cell function.
Vitamin D: Helps pets regulate the balance and retention of calcium and phosphorus (which are key for teeth & bones!).
Potassium: A key electrolyte in our pets’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Vitamin K: Key in regulating blood function—blood does not clot properly in pets that are deficient in vitamin K.
Folate: Back to the basics, folate is necessary for normal metabolic functions such as DNA synthesis and red blood cell production.
Omega 3 Fatty Acids: As the real MVPs here, they support brain development, reduce inflammation (preventing or helping with arthritis), boost the immune system, heart & kidney health and much more. They even help to improve the skin & coat health of your pet for your petting pleasure :)
Calcium: Supports teeth & bone health, as well as helping your pet's blood clot properly.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
other recipes
Pure Chicken
$4.75 / LB
Pure Turkey
$5.00 / LB
Pure Duck
$6.75 / LB
Pure Rabbit
$8.75 / LB
meet our satisfied paw-rents
Casandra Bennett
(Fuquay-Varina)
Our 3 month Presa Canario, Chacho, couldnt be happier with the beef mix. Easy for us and great for him. Will be buying again!
Kristen B.
(Bloomfield)
Since moving over to the raw diet with base mix, and other supplements, it's been life changing for her, and me! We monitor her twice a year with bloodwork to ensure she is getting a balanced diet and her bloodwork is always better than it was on the kibble (she had a few deficiencies). Her skin and coat are BEAUTIFUL, someone asked me once if I put oil on her!! Her gastro issues have cleared up, her teeth are beautiful and clean, her eyes are bright, her muscle tone is amazing and her energy and alertness has improved. It's been life changing and I'm so happy I found Viva to give her all of this with a brand that I believe in and trust.
Val Carney
(Arden, US)
My cats and I love, love, LOVE this product! I had been buying a different commercial brand at my local pet store and it just looks... well blah. Viva Raw looks fresh and like something I am proud and happy to serve my pets. I appreciate that they ship in small quantities so I’m not obligated to fill a huge box I can’t store that much anyway. In order to buy from these other places I must find other people to split an order with me so that I can afford to fill a huge box. Viva doesn’t do that and will ship as little as 15 pounds. No problem. I love that they have single proteins in varieties my cats can eat.
We've answered a few common questions right here. If you don't find what you're looking for, check out our FAQs.
We're proud to be sourcing high quality, USDA human-grade ingredients from smaller farms. These are the same farms that stock your local Whole Foods & favorite restaurants. We hold our suppliers to the same Viva standard that we practice ourselves, and are proud to be supporting local businesses & farms whenever possible.
We never partner with organizations that give animals hormones and antibiotics, or support overcrowding at farms. Here at Viva, we believe that the quality of life of the animals we use directly impact the quality of the food we create.
We ship M-W & always send your package out on the following business day (i.e. if you order on Monday, expect it to ship out on Tuesday)! You can learn more about our shipping schedule depending on your location here.
For customers we are able to service with ground transit (East & Mid-East US), we are proud to be offering a flat-fee shipping rate (zone-based):
— Zone 1: $15 for orders between 10-80LBs — Zone 2: $20 for orders between 10-80LBs — Zone 3: $25 for orders between 10-80LBs
We have a minimum order size of 10LBs for any shipment and a maximum flat-fee order size of 80LBs. You can absolutely order more than 80LBs, just know that another flat-fee rate will be applied for the next 80LB increment when you check out! Ordering in 80LB increments will be always be the most cost efficient.
For customers out West, we offer a 2 or 3-day express option to ensure your order arrives fresh & frozen. The total charge is based on weight & destination and we recommend ordering in 40 LB increments to save. We've worked with our carriers to make this as affordable as possible and are always looking to improve on these rates.
If you ask your pet, they’ll tell you they need everything in the fridge. Lucky for you, we have some more sensible guidelines:
Feeding Guidelines (per day)
Activity
% Bodyweight to Feed
Oz to Feed per 10LBs Bodyweight
Low / Overweight
1.5%
2.5
Average
2.5%
4
Above Average
3.0%
5
High / Weight Gain
4.0%
6.5
Growth (0-6 mo)
6-10%
9.5 - 16
As an example, a 50 LB dog who has average activity level would eat 2.5% of its bodyweight daily, or 4 oz x 5 = 20 oz. A 10 LB cat who is overweight would eat 1.5% of their bodyweight daily, or 2.5 oz. These numbers provide a good starting point for most pups & cats.
If feeding smaller or toy dog breeds (< 20LBs), it's important to add 1-1.5% to all percentages since smaller dogs will need more food as a percentage of their bodyweight. For example, you would feed an average activity level large dog 2.5% but a smaller breed 3.5-4.0% instead.
If you're feeding puppies or kittens instead, you will need to feed a higher amount of food to fuel all that growth! Pups & kittens less than 4 months old may require up to 10% of their bodyweight daily (often in more frequent meals, i.e. 3 instead of 2 per day). This dips to 6% of bodyweight daily by the 6 month mark and will continue falling to the 2-4% when they are adults!
As always, each pet is unique and these amounts can and should be adjusted based on their needs. Reach out to us if you have specific questions about feeding amounts and we'd be happy to help! If you haven't already, also make sure you check out our transitioning guide for raw.
Complete Recipes are complete and balanced to AAFCO guidelines for adult dogs. If you're new to raw feeding & have a dog, we highly recommend that you start here! You won't have to worry about toppers and supplementing your pup's meals—just thaw, portion & feed. If you're looking to feed a puppy, you just have to add one or two more things to round out the complete meals; don't hesitate to reach out for recipe recommendations or a recommended nutritionist.
Pure Recipes are nutrient-dense & prey model-based at 80% muscle, 10% secreting organ, 10% bone. These are the perfect base for cats, ferrets, or just pet parents who are looking build their own meals. Whether your fur baby has sensitivities, a picky palate, or you just enjoy spicing up mealtime in your own way, our Pure Recipes are a trusty go-to!
Both Complete & Pure Recipes are single-protein to ensure they are as allergy-friendly as possible.
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