Vitamin B6: Incredibly vital for health, this vitamin is responsible for glucose generation, red blood cell & nervous system function, hormone regulation, and much more.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Iron: Required for your pet's body to product energy efficiently, a deficiency in iron can lead to anemia & lethargy.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
CoQ10: Functioning as a powerful antioxidant to support the immune system, it helps to reduce inflammation & is crucial for supporting health & neurological health in aging pets.
Taurine: Aids in cardiac function, as well as eye & immune system functions.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Vitamin A: Skin, coat, muscles, and nerves all require Vitamin A for proper function. Additionally, it’s responsible for growth, immune & cell function.
Vitamin D: Helps pets regulate the balance and retention of calcium and phosphorus (which are key for teeth & bones!).
Potassium: A key electrolyte in our pets’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Vitamin K: Key in regulating blood function—blood does not clot properly in pets that are deficient in vitamin K.
Folate: Back to the basics, folate is necessary for normal metabolic functions such as DNA synthesis and red blood cell production.
Omega 3 Fatty Acids: As the real MVPs here, they support brain development, reduce inflammation (preventing or helping with arthritis), boost the immune system, heart & kidney health and much more. They even help to improve the skin & coat health of your pet for your petting pleasure :)
Calcium: Supports teeth & bone health, as well as helping your pet's blood clot properly.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Vitamin B6: Incredibly vital for health, this vitamin is responsible for glucose generation, red blood cell & nervous system function, hormone regulation, and much more.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Iron: Required for your pet's body to product energy efficiently, a deficiency in iron can lead to anemia & lethargy.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
Niacin: Needed for the body to break down sugars & fats into energy, Niacin helps with skin & coat health.
CoQ10: Functioning as a powerful antioxidant to support the immune system, it helps to reduce inflammation & is crucial for supporting health & neurological health in aging pets.
Taurine: Aids in cardiac function, as well as eye & immune system functions.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Thiamine: The brain & other high energy organs require thiamine for proper function, using it for metabolism. A deficiency will result in a lack of appetite & weight loss.
Vitamin A: Skin, coat, muscles, and nerves all require Vitamin A for proper function. Additionally, it’s responsible for growth, immune & cell function.
Vitamin D: Helps pets regulate the balance and retention of calcium and phosphorus (which are key for teeth & bones!).
Potassium: A key electrolyte in our pets’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Potassium: A key electrolyte in our pups’ bodies that works to control nerve impulses, brain function, muscle activity, and heart function.
Vitamin E: Essential for cell function & fat metabolism, deficiencies in Vitamin E can lead to eye & muscle degeneration as well as reproductive problems.
Vitamin K: Key in regulating blood function—blood does not clot properly in pets that are deficient in vitamin K.
Folate: Back to the basics, folate is necessary for normal metabolic functions such as DNA synthesis and red blood cell production.
Omega 3 Fatty Acids: As the real MVPs here, they support brain development, reduce inflammation (preventing or helping with arthritis), boost the immune system, heart & kidney health and much more. They even help to improve the skin & coat health of your pet for your petting pleasure :)
Calcium: Supports teeth & bone health, as well as helping your pet's blood clot properly.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Phosphorus: Helps to form healthy bones & teeth, as well as synthesizing protein for growth.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
Omega 6 Fatty Acids: Found within bone marrow, they are required for normal growth, immune function, as well as skin & coat health.
other recipes
Pure Chicken
$5.25 / LB
Pure Turkey
$5.50 / LB
Pure Duck
$7.25 / LB
Pure Rabbit
$9.25 / LB
meet our satisfied paw-rents
Amanda C
(Scarborough, US)
My bengal kitten approves. So far he loves the choices I picked! I have offered the ground chicken, and the ground Turkey so far. Great job Viva! We have tried a number of raw food brands, and this is a win!
Jenni B.
(Worcester, US)
I used Darwin’s for years, but I decided to try Viva Raw for my three cats. I LOVE the packaging, I love that it’s two pounds per pack, and all my cats love the food. Ordering and shipping was seamless from Viva! I’ll keep ordering for sure!
Val Carney
(Arden, US)
My cats and I love, love, LOVE this product! I had been buying a different commercial brand at my local pet store and it just looks... well blah. Viva Raw looks fresh and like something I am proud and happy to serve my pets. I love that they have single proteins in varieties my cats can eat.
We've answered a few common questions right here. If you don't find what you're looking for, check out our FAQs.
We're proud to be sourcing high quality, USDA human-grade ingredients from smaller farms. These are the same farms that stock your local Whole Foods & favorite restaurants. We hold our suppliers to the same Viva standard that we practice ourselves, and are proud to be supporting local businesses & farms whenever possible.
We never partner with organizations that give animals hormones and antibiotics, or support overcrowding at farms. Here at Viva, we believe that the quality of life of the animals we use directly impact the quality of the food we create.
We offer FREE shipping for all orders over $250! (not applicable to Alaska, Hawaii & certain areas of Texas & Montana due to coverage). For orders under $250, we offer a flat-fee rate between $10-20 depending on your zone.
We ship M-W & always send your package out on the following business day (i.e. if you order on Monday, expect it to ship out on Tuesday)! You can learn more about our shipping schedule depending on your location here.
If you ask your pet, they’ll tell you they need everything in the fridge. Lucky for you, we have some more sensible guidelines:
Feeding Guidelines (per day)
Activity
% Bodyweight to Feed
Oz to Feed per 10LBs Bodyweight
Low / Overweight
1.5%
2.5
Average
2.5%
4
Above Average
3.0%
5
High / Weight Gain
4.0%
6.5
Growth (0-6 mo)
6-10%
9.5 - 16
As an example, a 50 LB dog who has average activity level would eat 2.5% of its bodyweight daily, or 4 oz x 5 = 20 oz. A 10 LB cat who is overweight would eat 1.5% of their bodyweight daily, or 2.5 oz. These numbers provide a good starting point for most pups & cats.
If feeding smaller or toy dog breeds (< 20LBs), it's important to add 1-1.5% to all percentages since smaller dogs will need more food as a percentage of their bodyweight. For example, you would feed an average activity level large dog 2.5% but a smaller breed 3.5-4.0% instead.
If you're feeding puppies or kittens instead, you will need to feed a higher amount of food to fuel all that growth! Pups & kittens less than 4 months old may require up to 10% of their bodyweight daily (often in more frequent meals, i.e. 3 instead of 2 per day). This dips to 6% of bodyweight daily by the 6 month mark and will continue falling to the 2-4% when they are adults!
As always, each pet is unique and these amounts can and should be adjusted based on their needs. Reach out to us if you have specific questions about feeding amounts and we'd be happy to help! If you haven't already, also make sure you check out our transitioning guide for raw.
Complete Recipes are complete and balanced to AAFCO guidelines for adult dogs. If you're new to raw feeding & have a dog, we highly recommend that you start here! You won't have to worry about toppers and supplementing your pup's meals—just thaw, portion & feed. If you're looking to feed a puppy, you just have to add one or two more things to round out the complete meals; don't hesitate to reach out for recipe recommendations or a recommended nutritionist.
Pure Recipes are nutrient-dense & prey model-based at 80% muscle, 10% secreting organ, 10% bone. These are the perfect base for cats, ferrets, or just pet parents who are looking build their own meals. Whether your fur baby has sensitivities, a picky palate, or you just enjoy spicing up mealtime in your own way, our Pure Recipes are a trusty go-to!
Both Complete & Pure Recipes are single-protein to ensure they are as allergy-friendly as possible.
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