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Pure Chicken
Chunked chicken raw pet food in packaging
Pure Chicken
Ground chicken raw pet food in packaging
Pure Chicken
Chunked chicken raw pet food in packaging
Pure Chicken
Ground chicken raw pet food in packaging

Pure Chicken

$5.25 / lb

2lbs / package

Start Box

Ingredients: Chicken with Ground Bone, Heart, Gizzard, Liver*

  • Humanely-raised chicken with no antibiotics or hormones
  • Prey Model Raw at 80% meat, 10% organ, 10% bone
  • Heart & Gizzard are considered muscle meat in our recipe
  • Add Alnutrin for Meat & Bone to balance for cats!

Bone is always ground in both chunked & ground recipes.

*Viva only sources from farms that never administer hormones & antibiotics—a huge step up from conventional factory farming. By not relying on chemicals, farmers focus on providing high quality food & a clean environment to raise healthy, happy animals. 

Ingredients: Chicken with Ground Bone, Heart, Gizzard, Liver*

  • Humanely-raised turkey with no antibiotics or hormones
  • Prey Model Raw at 80% meat, 10% organ, 10% bone
  • Heart & Gizzard are considered muscle meat in our recipe
  • Add Alnutrin for Meat & Bone to balance for cats!

Bone is always ground in both chunked & ground recipes.

*Viva only sources from farms that never administer hormones & antibiotics—a huge step up from conventional factory farming. By not relying on chemicals, farmers focus on providing high quality food & a clean environment to raise healthy, happy animals. 

made with 💜 in USDA kitchens

💯  ethically sourced

🌎  always ships green

100% Chicken

humanely raised & harvested
no antibiotics or hormones, ever
100% vegetarian diet

Only Lean, Whole Cuts

no mechanically-separated meat
try our chunked texture to see the quality

Single Protein, No Additives

perfect for sensitive pets or picky eaters
use as a base mix & optimize for their needs

other recipes

Pure Turkey
Pure Turkey
Chunked turkey raw pet food
Pure Turkey
Ground turkey raw pet food

Pure Turkey

$5.50 / lb

Pure Beef
Pure Beef
Chunked beef raw pet food in packaging
Pure Beef
Ground beef raw pet food in packaging

Pure Beef

$6.25 / LB

Pure Duck
Pure Duck
Chunked duck raw pet food in packaging
Pure Duck
Ground duck  raw pet food in blue bowl

Pure Duck

$7.25 / LB

Pure Rabbit
Pure Rabbit
Ground rabbit raw pet food in packaging

Pure Rabbit

$9.25 / LB

 meet our satisfied paw-rents

Excellent product

My Bengal cats insists of monthly orders. The only raw they like. Definitely impressed with quality of food. Feels good to know they are getting the best raw.

Love this food!

I used Darwin’s for years, but I decided to try Viva Raw for my three cats. I LOVE the packaging, I love that it’s two pounds per pack, and all my cats love the food. Ordering and shipping was seamless from Viva! I’ll keep ordering for sure!

My cats LOVE Viva Raw!!!

My cats and I love, love, LOVE this product! I had been buying a different commercial brand at my local pet store and it just looks... well blah. Viva Raw looks fresh and like something I am proud and happy to serve my pets. I love that they have single proteins in varieties my cats can eat.

questions?

We've answered a few common questions right here. If you don't find what you're looking for, check out our FAQs.

new to this?

Check out our beginner's guide to raw!

View Guide

new to this?

Check out our beginner's guide to raw!

View Guide

new to this?

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we're here to guide you.

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